Short’s Brewing Acts on Northern Michigan Housing Crisis

As Northern Michigan businesses gear up for the summer season and influx of tourism, they’re all faced with the same challenge: not enough workers to fill open positions. The worker shortage has been a challenge for Short’s Brewing every summer since theyRead More

Anni Party is BACK!

Every year on the last weekend in April beer lovers from across the country head to a small, rural, Northern Michigan town for a celebration of epic proportions—Short’s annual Anni Party. At least, until COVID showed up. After two long years, AnniRead More

Short’s Brewing Co Shares 2021 Wrap Up

It was a good year. At least for Short’s Brewing Company.  2021 marked another year of growth for the brewery, after the pandemic pushed sales to record numbers in 2020. From their Bellaire Pub and Elk Rapids Pull Barn to their distributionRead More

Short’s Brewing Co. Announces 2022 Winter Line Up

Ready for another awesome line up from Michigan’s favorite brewery? Short’s Brewing goes big with their first quarter releases, with a mix of OG bangers (DOUBLE SOFT PARADE!!!) and new innovations.  Not only does Short’s have a sweet specialty line up comingRead More

Short’s Brewing Co. 2021 “Super Hoppy Holidays” Variety Pack Packs a Punch of Bitter Awesomeness

Elk Rapids, Mich. – Leaves and temps aren’t the only things dropping in Northern Michigan this weekend. Short’s Super Hoppy Holidays 2021 Edition is slated to hit retailers in Michigan October 31 and will arrive across their distribution footprint the week ofRead More

Short’s Brewing Co announces Q3 Releases

Summer is the best time in Northern Michigan—the weather is nice, the lakes are warming up, and Short’s releases their third quarter line up, chock full of heady favorites and new brews. This quarter will see two seasonal products with wider releaseRead More

Short’s Brewing Co. Aims to Keep the Great Lakes Great with FLOW

The message is simple: You drink, We Donate.  Giving back has never been easier, or tastier. For the entire month of June head to your favorite store or restaurant and purchase Local’s Light—Short’s flagship American Lager—take a picture of your receipt, andRead More

OG Huma cans return due to can shortage

Y’all have been thirsty this year. So thirsty in fact, that we’re running out of stuff to put our delicious liquids into!  That’s a slight exaggeration, but due to the can shortage affecting breweries across the country, we wanted to be sureRead More

2021 Anni Party Cancelled

Elk Rapids, Mich. – After the craziest year ever, it comes as no surprise that Short’s Brewing Co has decided to cancel their 2021 annual April Anni Party celebration, which would have marked their 17th year of business.  After postponing and eventuallyRead More

Short’s Brewing Co. “Super Hoppy Holidays” Variety Pack Brings Joy to 2020

Every year Short’s Brewing Co. rewards their legions of fans with a very special release at the start of the holiday season—The Super Hoppy Holiday variety pack. Hop-heads rejoice, because this pack packs a punch.  In a larger format than previously released,Read More